Creative marketing genius possessing expertise with cutting-edge technology!
• New Product Development
• New Markets Director
• New Media & Idea Marketing Manager
• Idea Guy
• Creative Machine
• Big Picture Thinker
• Hard, Fast, Smart Worker
• New Media
More than twenty years of highly creative, inventive new media and eMarketing with a successful proven record of achievement. Wealth of new media marketing expertise. Extraordinarily energetic, enthusiastic and effective new media marketing professional who, time and again created, developed and implemented marketing strategies utilizing cutting-edge marketing techniques. Has produced marketing plans, materials, videos, recordings, promotions for a huge variety of clients from large to small organizations as well as public entities. Proven background of increasing recognition and market share, enhancing revenues as well as profitability.
- Skilled in developing New Ideas and Creative Ways to solve problems; Out of the Box thinker
- Experienced in Leading a Team through probing questions, compassion, and Stellar Enthusiasm
- Highly knowledgeable about Online Marketing as well as all facets of traditional marketing
- Expert in Developing a Strategy to achieve the desired result; executing the plan, and following-up
- Autodidactic self-taught in-depth underlying Coding to create dynamic websites
- Strong at getting a site Back Up and Fully Functional following a hacking incident
- Capable of Seeing Things Others Do Not – the “Why didn’t I think of that?” solution
- Proficient at keeping abreast of and learning The Latest in New Technologies to run ahead of the pack
CORE COMPETENCIES that Maximize Reception in the Marketplace!
- Creative / Advertising / Art
- Digital Brand / Marketing Management
- New Product Development / Branding
- Internet Marketing
- Product Marketing
- Video Marketing
- Marketing Analytics
- New Marketing Strategy Development / Planning
- SEO Maximization
- Internet / Email / Mobile Marketing
- Digital Strategist
- New Market Development
PERSONAL CHARACTERISTICS That Complete the Package!
- Personable Leadership
- Motivating / Visionary
- Analysis of the Complex
- Technology, Business Integration
- Adaptability / Innovation
- Self Motivated
- Builds Relationships
- Works Well Under Pressure
- Self Confidence
- Hands-On Leadership
- Entrepreneurial Mindset
- Creative Thinker
Depth of EXPERIENCE Which Produces Quantifiable Results!
Recent Employment History
Postal Annex, San Diego, CA
FROM: 1/2008 TO: 8/2012
- Led the web design, marketing and programming team that developed an internet-based shipping system
Result: Website traffic increased steadily by 5% each month
- Custom programmed and developed an “online shipping” solution that covered all procedures performed through the company website
Result: Steady and continuing growth in revenues and profitability.
- Prepared several Marketing Videos for Postal Annex
Result: Boosted both traffic to the site by way of increasing page rankings; more consistent branding
Hearth Distribution, Vista, CA
FROM: 4/2013 TO: 7/2015
- Worked as Web Developer/Marketer for manufacturer and distributor of home hearth products
Result: Gave the company a full online presence; increased the number of dealers by 15%
- Designed an eCommerce store that supported their dealers
Result: increased sales 22% through new web presence allowed them to preview new products faster with far greater reach
- Produced videos and video email blasts
Result: Increased user engagement by up to 300%
Annex Brands Shipping Stores
FROM: 8-2014 TO: 3-2016
- University was in the middle of a constant construction process, always building new buildings, so I Reworked the complete website.
Result: Website was more functional, more useful and more appreciated.
- Developed database solution for tracking building maintenance.
Result: Maintenance costs reduced by 12% through more efficient use of resources.
- Worked extensively with in-house staff to develop the ideal web solutions.
Result: Created a time-saving system for the campus construction activities.
SOFTWARE APPLICATION PROFICIENCY
Final Cut Pro
HTML and CSS
Oberlin College of Music, Oberlin, OH
4 Years Years
- MAJOR: Composition and Arranging
Other Areas Of Study:
- Film Scoring
- Audio Mixing
Rhode Island School of Design, Providence, RI
2 Years Years
- MAJOR: New Media Marketing concentration
Other Areas Of Study:
- New Age Marketing techniquesVideo Marketing